Since 1999 A challenging selective Egyptian businessmen elitism agreed to put all market experience and creativity to establish the concept of "Family Shopping End Entertainment Centers" to be the pioneers in this industry in Egypt.
This pioneer squad gathered from:
- Eng. Ahmed Sabbour…..Chairman & Deputy Member
- Al-Ahly Real Estate Development Co….resembled in the highbred and mega experience for the National Bank of Egypt with Eng. Hussin Sabbour.
- National Bank of Egypt.